The 125th China import and export fair (Canton fair) will be held on April 15.Canton fair has become the world's largest foreign trade cooperation platform.

In order to share resources and promote external publicity, the Canton fair created the media reciprocity platform (MREP plan).Through the cooperation with some well-known media and exhibition enterprises to achieve mutual promotion.Its publicity methods mainly include official, facebook, internal publications and social media.

（screenshot from Canton Fair website）

China international exhibition group (MIE group, dubai) China trade week (CTW) brand exhibition was successfully selected into the MREP plan of Canton fair.

The media exchange agreement between the dubai-based MIE group and the Canton fair is aimed at helping Chinese companies tap into the more than $10 billion African market.To promote and publicize the China Canton fair by using the buyer resources on CTW's official website, increase the awareness of African enterprises on the China Canton fair, and promote the cooperation and development of foreign trade enterprises between China and Africa.At the same time, the organizing committee of Canton fair will give some publicity to China trade week during the exhibition, and provide publicity opportunities for the African market.